Tri-State Hauntings Youtube Branding Assets

This project was for my brother’s paranormal YouTube channel, where he and his friends go ghost hunting at different locations in the tri-state area that we grew up in. He gave me full control over the project, with a little say over how the type was laid out.

I decided to go with the dowsing rods since many people use the typical ghost imagery in their logos. Even though my brother originally wanted that, I was able to direct him toward a different route that made his channel more unique compared to other creators. Dowsing rods are a widely known and early tool used for ghost hunting, making them a fitting choice for the channel’s identity.